In a cultural game that goes late it's quite useful. Tourism has overall very limited choices. Once you research the internet and get airports, the game should be over soon. But if there's runaway civ pumping out ridiculous culture, it might take a little while longer. That's the only time I get it. And it's actually quite useful, adding in a 8~14 culture landmark is your borders is a ton of tourism after modifiers. And even if it's just great works, it's better than nothing once internet/airports are done.
It's very situational, this is the only scenario that I ever get it.
