So after some time I'm now of the opinion that the sweet spot for updates might be two months. Monthly updates are great for this forum. But personally I've been having trouble finishing games. Not enough time. And clearly nobody wants to endure 6-8 months without news. There's too much noise. Not enough time to fully experience new content before more comes out. It's harder to identify what needs balancing in the new content. The conversation inevitably changes to the new stuff coming up, so imbalances introduced in previous patches stop being discussed. Misconceptions about Civs or new game elements may persist because players change too quickly to the shiny new stuff. Complaints about lack of content are common because the monthly packs are naturally smaller, even if they end up amounting to a full season worth of content. --- This means we could have new info being dropped a month before release. E.g. Firaxis tweets the next DLC will be Byzantium and Gaul. Fans speculate for two weeks, then Firaxis drops a small video update. Then first looks in the next two weeks before the release. That means we'd change focus to the new content after a month. Right now it's two-three weeks! So a sizeable DLC/free update every two months, with a possible monthly hotfix in-between to fix some bugs, might be a better approach imo.