who in there right mind wouldn't buy this? Just to reinforce everyone else so far is that the money to time ratio for any Civ product has made every purchase worth it for most of us. That is the reward for our loyalty, each release and update is for us, to ensure we enjoy their games for as many hours as possible. There isn't another series that has this much of my time by any measure. The only DLC I haven't bought are the separate map packs. Creative modders will give me more selections with maps if I need them. To each his own, you have to make it worth your budget, but even beer (Gasp ) doesn't put up the time for price as these games as stated above....