Merchant is an interesting take, esp. considering the quote of the culture still emphasis on the industry part - again, this is Amplitude's 3rd (or 4th) interesting take on Contemporary cultures so far.
Another detail worth mentioning:
On the skyscrapers in the culture card, there is a red billboard on the right side that spells 周大福 (Chow Tai Fook). Chow Tai Fook group is a Hong Kong-based corporation famous for their involvement in the jewelry industry and having many franchises open up in mainland PRC.
More often than not, Chow Tai Fook is also very infamous for their grotesque billboard design, due to them often depict huge "周大福" characters in a stiff font with an unsightly color palette.
Basically, if one can get the feelings of a Chow Tai Fook billboard, one can get the aesthetics of modern Chinese metropolis. And I think Amplitude artists did get it, even though not every Chinese city looks like this.