Yes, I'd say it's the most famous. Because it struck on a desert plain, it's profound. It looks like something from the surface of the moon. It's not covered with a lake or a forrest. Because it is 10's of thousands of years old instead of millions or hundreds of millions, it hasn't eroded much. Because it's so far south, it hasn't been bulldozed by glaciers.
Not everybody goes there, but lots of people have seen it on tv or the movies. We know there's a big meteorite strike somewhere in Arizona.