Yes, now you think that way. You're sure because you have the benefit of hindsight. But when the decision was made, how would you find out? Focus groups? How do get an accurate representation of your 2024/2025 customer base at that point? Maybe they did do focus groups. Do large surveys? Again, getting a representative sample can be tricky.
These are definitely tools that someone making product decisions can use, but they don't guarantee success. At some point, you probably have to take risks. And, like I've said before, if you asked people before the invention of automobiles, they might ask for a faster horse. But a market leader breeding faster horses when the automobile came onto the market would've been in danger. So asking customers what they want is just one source of information that might not necessarily help you make the right moves.
