Well I have never drunk a drop in my life and never will (since in Australian culture, most people drink for one purpose, just to get drunk), so is just it being enjoyable a good thing? There are plenty of things that people find enjoyable and yet they are doing harm to their bodies. While this might be harmless, it does represent a dangerous trend of people trying to find extra ways of making things more pleasurable and more enjoyable. Why can't people just enjoy the simple things in like.