The only part of your post I agree with, is that the demographics of Civ players is definitely different than that of most video games. People are probably a bit smarter, and definitely are a bit older, the latter of which is the issue here. Some of you have already fallen into old folk conservatism where your ways are the only ways and change is inherently an evil force.
And since many of the old hardcore Civ-fans are "a bit older", they know that something which is called "modern" not necessarily is better.
Knowledge like this typically is called experience, and it's a sad fact that you can only acquire it by becoming a bit older.
Incidentally if it bothers you that making video games is only about maximizing profits, the way health care is run in this country should send you crying into your pillow.
2k may try to maximize their profits all day long.
If they do so by restricting (better: trying to do so) my rights, then it becomes an issue for the reasonable customer.
On another note, people who think that 2k won't hit their sales numbers because of steam are delusional. Steam has something like 45 million registered users, with 2 million actively using it at any given time. That's a lot of potential customers, who will be blasted with images of civ V everytime they look at the steam store. On top of that there is the normal media blitz and sales due from retail. This game will sell fine.
A statement which clearly depicts that you don't have any clue how business works.
(All following numbers are just examples and very likely are too low in each aspect)
Let us assume a company has 10 million $ to invest in video games.
For this investment, they expect a certain return to make it profitable. If they miss that return, the investment will have failed.
To reach this return, they have to sell 1.5 million copies of the video game to be produced.
Their last video game has sold 800,000 times, so they estimate to have a customer base of 800,000.
Due to a new (mandatory) distribution channel, they expect to get addtional customers and they estimate that number to be 700,000.
So, their plans show that the investment would be reasonable and profitable.
Therefore, they grant the 10 million $ to the new product.
Unfortunately, this new distribution channel alienates 20% of their old customers, which are not going to buy the new product.
In addition we assume that the new distribution channel may work even better than estimated and will bring them 750,000 new customers.
So, the real sales figures will be 640,000 plus the 750,000 new ones, which gives us a total of 1,390,000.
In total they will have better sales figures than with the older product, yet they will have missed their target by appr. 7%.
Now, one could ask "Ok, what will this 7% mean? 7% is not much."
Well, it may not be that much, but enough to turn their investment into a failure - because their projection indicated the 100%, which they missed.
Now, if they would have made the new distribution channel an option and not a must, they could have hade 1,550,000 customers and would have been successful.
Next time they may go for not mandatory means and that way may reach their target figures.