I'm trying to find info on his ratings.
In July, his podcast was rated fifth, mostly after some NPR programming in active weekly downloads, but with no figures given.
Turning Point itself says half a million downloads per day all of 2024.
So he does seem to have been meaningful to the right even before his death.
In the course of my investigation, I turned up this
A February 2023
Brookings Institution study found Kirk's podcast contained the second-highest proportion of false, misleading, and unsubstantiated statements among 36,603 episodes produced by 79 prominent political podcasters.
And I bet, if they sorted it, it was almost all "misleading," rather than flat out "false."
I'll give an example of his sly mendacity, from among the cases we've been examining here. In his little riff on how Michelle Obama, Ketanji Brown Jackson, etc had made testimonials to the impact of affirmative action in their lives, he slips in an "only": they themselves are saying that they "only" succeeded because of affirmative action. No. None of them said that. The Brown Jackson video I posted
explicitly said that black women before her had been qualified to serve on the Supreme Court (and so she's implicitly calling herself qualified as well); they had just been prevented by racism from doing so, and that affirmative action had removed those barriers against her own succeeding. That's not "only" succeeding because of affirmative action; that's being allowed to show yourself qualified because of affirmative action, and then succeeding because of those qualifications.