Well yes but I had to learn it through experience. When you make like 1, 2 even 3 times your money on your first couple buys it's really hard to not go back. And I did quite well buying puts on research in motion (blackberry) back in the day lol. In the end it was fine, it was my play money separate account from my retirement one where I would just buy what I felt like, and I came out a little ahead overall before I liquidated it to buy my house. I was mad about it for a while but you come to terms. In retrospect my biggest mistakes weren't even options, they were selling out of long term stocks way too early. I sold netflix for like a 30% profit in 2010? Somewhere around there, when I could've made 500%, and I sold under armor way too early too, though it's tanked recently.