Advertising

What I don't get is that sometimes I see a commercial that is so irritating that it makes me avoid a product. I mention this and someone invariably says that's a dumb reason to avoid a product. Why? The whole point of advertising is to influence me. Well it works, it influences me. Sometimes to its detriment.

A lot of advertising these days works on a subconscious level, and even if you might say to yourself "Geez, this thing is DUMB", it creates brand awareness in your head, which is what they're going for. You're going to tell your friends how dumb the product is, and mention the product NAME, you're going to talk about it every once in a while..

It creates brand awareness, and most advertising isn't going to be quite so dumb that you actually make a point of getting severely annoyed by it. Most of it is going to stay in your subconscious and screw around there until you're in a store and see that logo out of the corner of your eye without really realizing it..
 
Bad Adverts for which there is a more prominent response will backfire. But for 99.9% no such response is given. And you just absorbe it while the commercials are on and you're not really paying attention.
 
Does not everyone use a PVR to avoid watching adverts these days? I either watch recorded or behind time, and skip through the adverts, or use picture in picture and flip to another channel while they are on. Now when I watch TV in say a hotel having to sit though the adverts drives me away from the TV.
 
Pretty much all commercials I see are on youtube.

The commercials that you can't turn the resolution down on? The ones that take over a minute to play for a 15 second ad if your line is DSL instead of cable? Yea, I don't watch youtube from home anymore. Screw the whole thing.
 
Don't do that. If that's a thing I has to be going: Yay callcenters! :(

The wife earns more than I do, so erm, yay crimes and people dying! Am I doin it right?
 
The only program worth watching is public in Germany, so no adds for me in any case :) (except on some channels at special times - but that happens to be when nothing remotely interesting is airing anyway). Pretty much all commercials I see are on youtube.

When we fled communist Poland and settled in West Germany, commercials were a new thing for me (and the rest of my family). In Poland all we had was black and white propaganda before movies in movie theatres and on TV. (no kidding)

At the time in West Germany commercials on TV only came on after 7pm and before midnight, or something similar. They wouldn't interrupt TV shows either, except for hour long shows like Matlock. You'd watch half of Matlock, then get a couple minutes of commercials, and then it's back to uninterrupted Matlock. Half an hour shows were not interrupted.

You know what, though? We looked forward to watching advertisements! First of all, they were a bit of a novelty.. second of all, every once in a while there were bare breasts (I have to be honest, as a young boy, this appealed to me big time), and in between every commercial was a short cartoon. (German wikipedia entry, no English entry available)

So yeah, we'd sit down as a family just to watch commercials on TV. Weird, huh?

Now we sort of hate them, they're everywhere. Ad overload makes me want to vomit all over them as opposed to actually enjoy them.
 
Does not everyone use a PVR to avoid watching adverts these days? I either watch recorded or behind time, and skip through the adverts, or use picture in picture and flip to another channel while they are on. Now when I watch TV in say a hotel having to sit though the adverts drives me away from the TV.

I've never lived in a household with a tv signal that contained ads, not about to start, so no need for a PVR.
 
What i dont get is how US tv ads suck so much compared to ads from other countries

Commercial breaks in random korean streams I watched in 2008-2012 was basically a Superbowl everyday

Now online streaming is its own separate entity rather than putting tv feeds online though. Much more effective advertising as it can target a bit better

I dont think Im impacted by adverts though
 
Pretty much the only time ads don't work are when they cause public controversy due to racism or other similar things.
 
Advertising used to be about informing people that your product exists. Now it is about enticing people to buy stuff they do not need.
 
Pretty much the only time ads don't work are when they cause public controversy due to racism or other similar things.

I know that I could be wrong, but I really feel they do not work on me. I just do not buy anything that is advertised. I buy all my food from Lidl or local farm shops who do not advertise. I buy cars that are ~10 years old, yeah they may have been advertised at the time but I do not think that is why I buy them. I drink the local beers they serve at my pubs, which are not advertised. I buy cloths from TK Max, and I may have seen adverts for them at some point but cannot remember them and I think they do not influence my choice. I buy petrol from the garage I pass when I need petrol.

I just do not see where advertising can come into this.
 
Not all advertising is on TV or radio.

Now it is about enticing people to buy stuff they do not need.
I don't think people really needed heroin cough drops.

Anyway, my favorite ad for unintentional hilarity.
unioncarbide.jpg
 
Yeah, hate that. Hate it!!!

That was finally made illegal over here.

Commercial Advertisement Loudness Mitigation Act

The bill was the United States Senate companion to proposed legislation in the House of Representatives by Representative Anna Eshoo (D-Calif), a member of the Energy and Commerce Committee. She wrote the bill after a loud commercial interrupted a family dinner. After asking her brother-in-law to turn down the volume, he allegedly said, "Well, you’re the congresswoman. Why don’t you do something about it?"

On a more urgent note based on a commercial I just heard on the radio...

CHINA TRYING TO CORNER THE PHYSICAL GOLD AND SILVER MARKET! Gold will shoot past $2,000/oz and silver past $50! Contact Lear Capital today and make a killing! ACT NOW BEFORE IT IS TOO LATE!

Also, I learned that apparently there must be something called non-physical gold...
 
I hate ads, and generally avoid them as a rule. For instance, I'll mute the sound and check my phone while a Hulu or YouTube or comedy central ad plays.

But I love that those ads allow me to watch this streaming content on demand, right? So I'm conflicted. I really wonder what it would cost for me to watch a John Stewart segment if it hadn't been subsidized by ads. I know some people in the industry, maybe I'll ask :mischief:

Ads on radio I find infinitely more annoying than visual ads. I turn the radio off when I hear ads, or as public radio euphemistically calls it "underwriting". Shut up. It's advertising. All because Newt Gingrich was trying to save the tax payer $.05/year. Screw him.

Yeah, I hate ads and I hate newt.
 
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