Well, they're only working with adult cells. Once a cell is cloned is more 'like' an adult stem cell than any other cell. And that means it can be used for any therapies we can imagine for adult stem cells. Edit: To the scientist, any cell can be anything from a zygote to neuron, so we try to classify cells based on what they're most like.
It's also a cost thing. If we're restricted from cloning, then we have to go the more labourious route.
Remember how we can make a skin cell 'like' an embryo? So, if we're restricted from cloning, and we want to do a therapy, we have to take an adult stem cell, and make it 'like' an embryo before we can use it do certain types of therapy. This is lot harder than just cloning the cell, because we can skip a bunch of steps.
The end product is the same (a cloned stem cell), but the route to go one direction is much harder than the other. And when we're restricted from cloning, we're not given more funding to compensate for the increased difficulty.
We often think that the goal is to avoid the creation of an embryo, so we can try to develop these therapies.
It's all that "almost no way to make it viable" stuff. Why even go there?
Honesty. The cell could be made viable (theoretically, but not technically, or morally), but there's no need to make it viable for what we need.