You may remember a few months ago, when large digital media company Gawker (of Gawker, Deadspin, Jezebel, etc), lost a huge lawsuit to Hulk Hogan over Gawker's decision to publish Hogan's sex tape. The lawsuit could cost Gawker well over $100 million dollars.
Suing media companies is very expensive though. And now, we've learned that Hogan had a sponsor helping pay for the lawsuit (and the upcoming appeals). Eccentric Billionaire Peter Theil.
Thiel isn't doing this for a cut of that sweet Hogan money. He says he doesn't expect to make money from his investment (in fact, many analysts think Hogan's award will be overturned on appeal). Thiel is motivated by revenge. Gawker tried to "out" him several years ago (Thiel is gay), and went after a few of his friends, so Thiel is now bankrolling multiple lawsuits against Gawker in an attempt to bankrupt the company.
Now, nobody in this story, from Gawker, to Thiel, to heck, even Hulk Hogan, is particularly likable. But what do we think about this?
On one hand, given the costs built into our legal system, letting a 3rd party bankroll a lawsuit can make it dramatically easier for a victim to sue a large corporation and get restitution. These 3rd parties can be used as a financial vehicle, or just to see the big guy get taken down a few pegs. If this was say, a coal company poisoning water, instead of a NY media outlet publishing sex tapes, maybe folks wouldn't complain.
On the other hand, it could potentially be used as a vehicle to chill coverage against rich people in general, since tangling up a media company is costly lawsuits is now easier. Even though Gawker is expected to eventually win the Hogan suit, the company could become bankrupt anyway. They've had to post a bond in Florida before the appeal, the cost of which was so great they had to seek outside investments. If they lose another one of the lawsuits, it could be enough to either force Nick Denton to sell, or put the whole thing under.
I'm biased. I work for a competitor of Gawker and one of their sites once tried to write a hitpiece on me. But I can't say I love Thiel either, and I go back and forth about how uneasy I should be about all of this. What do you think?
Suing media companies is very expensive though. And now, we've learned that Hogan had a sponsor helping pay for the lawsuit (and the upcoming appeals). Eccentric Billionaire Peter Theil.
Thiel isn't doing this for a cut of that sweet Hogan money. He says he doesn't expect to make money from his investment (in fact, many analysts think Hogan's award will be overturned on appeal). Thiel is motivated by revenge. Gawker tried to "out" him several years ago (Thiel is gay), and went after a few of his friends, so Thiel is now bankrolling multiple lawsuits against Gawker in an attempt to bankrupt the company.
Now, nobody in this story, from Gawker, to Thiel, to heck, even Hulk Hogan, is particularly likable. But what do we think about this?
On one hand, given the costs built into our legal system, letting a 3rd party bankroll a lawsuit can make it dramatically easier for a victim to sue a large corporation and get restitution. These 3rd parties can be used as a financial vehicle, or just to see the big guy get taken down a few pegs. If this was say, a coal company poisoning water, instead of a NY media outlet publishing sex tapes, maybe folks wouldn't complain.
On the other hand, it could potentially be used as a vehicle to chill coverage against rich people in general, since tangling up a media company is costly lawsuits is now easier. Even though Gawker is expected to eventually win the Hogan suit, the company could become bankrupt anyway. They've had to post a bond in Florida before the appeal, the cost of which was so great they had to seek outside investments. If they lose another one of the lawsuits, it could be enough to either force Nick Denton to sell, or put the whole thing under.
I'm biased. I work for a competitor of Gawker and one of their sites once tried to write a hitpiece on me. But I can't say I love Thiel either, and I go back and forth about how uneasy I should be about all of this. What do you think?