I quite like Armenia's one for not being some stupid random marketing slogan. It simply tells you what they want you to do (Visit Armenia) and suggests why you might want to (it is beautiful).
East Timor still trying to attract its first tourists. There's even a reward, apparently.
Norway "Powered by nature*"
*so we can sell a bit more oil and gas and still have cheap power at the same time. Though I guess the nature is all we have to attract people anyway.
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