To call it bad journalism would be too kind. It's really, really good lying and excellent marketing. Glenn Beck's insane sensational conspiracy bull, if not because he really believes it (jury still out on that one) is for exactly one reason: to separate fools from their money.
Beck has actually admitted that he doesn't believe any of his own shtick. He has come right out and said that he's marketing a persona and spinning these theories to promote and profit from his own media company. I assume his viewers think he's really on "their side," but he's basically admitted that he's just fleecing them. I read the articles with those quotes a long time ago, but I'll see if I can dig them up for citation.
Apparently, there's a kind of American that
wants to be afraid, that wants to believe that there's a vast conspiracy of some sort, that wants to "take our country back" (from who?) and wants to feel embattled and persecuted and righteous in the face of some vague, amorphous-yet-dire threat. For some, "patriotism" is the feeling that you're standing firm on behalf of "Real America™" against the rising tide of the foreign-sounding "ism" du jour.
There's nothing inherently wrong with that worldview, but those Americans - in their fear and anxiety - are open to being fleeced by snake-oil salesmen like Beck. I have no problem with opinion commentary on any "side," but Beck is convincing scared, elderly white people that they are under attack, fanning the flames of their fear, and using that fear to manipulate that audience for his own profit.
If you
know it's a game, and you want to buy a ticket to ride that ride - go for it. Then it's really no different than WWF pro wrestling; you go into it with your eyes open, knowing it's not real but just enjoying it for the entertainment value. But if you actually
believe what you're hearing from Brother Beck as the gospel truth, and you're shelling out for his books, DVDs, speaking appearances, rallies, his "university," and so on - and you're doing so convinced that "he's on your side" - you're being swindled. He's a con man of the first order.